Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe

International carnivals are creative art forms in which revellers, spec-tators and participants are treated to aesthetic and dramatic presentations at a mass level (Oluwatoyin, 2011). Through these events, each individual country is afforded an opportunity to celebrate its totality and diversity in...

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Main Author: Njerekai, Cleophas
Format: Book chapter
Language:English
Published: Walter de Gruyter GmbH 2021
Subjects:
Online Access:https://doi.org/10.21832/9781845415532-012
https://www.degruyter.com/document/doi/10.21832/9781845415532-012/pdf
http://hdl.handle.net/11408/4421
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author Njerekai, Cleophas
author_facet Njerekai, Cleophas
author_sort Njerekai, Cleophas
collection DSpace
description International carnivals are creative art forms in which revellers, spec-tators and participants are treated to aesthetic and dramatic presentations at a mass level (Oluwatoyin, 2011). Through these events, each individual country is afforded an opportunity to celebrate its totality and diversity in terms of its people, food, drink, music, colour, creed, dress and culture among other things. The celebrations involve a public parade, combining elements of circus, masques and a street party (Getz, 2008). Carnivals offer a dynamic tool for self-expression and exploration, and an opportu-nity to understand and appreciate other cultures. They provide enjoyment and entertainment to millions of people across the globe and hence con-tribute significantly to the gross national happiness of the countries involved. In relation to tourism development, carnivals play a pivotal role in profiling destinations and provide a platform for managing percep-tions. Today, carnivals are celebrated annually in many countries across the globe and they are considered big business in countries such as Brazil, the United Kingdom, Nigeria and many others where they have become a tradition
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spelling ir-11408-44212022-06-27T13:49:05Z Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe Njerekai, Cleophas International carnivals International carnivals are creative art forms in which revellers, spec-tators and participants are treated to aesthetic and dramatic presentations at a mass level (Oluwatoyin, 2011). Through these events, each individual country is afforded an opportunity to celebrate its totality and diversity in terms of its people, food, drink, music, colour, creed, dress and culture among other things. The celebrations involve a public parade, combining elements of circus, masques and a street party (Getz, 2008). Carnivals offer a dynamic tool for self-expression and exploration, and an opportu-nity to understand and appreciate other cultures. They provide enjoyment and entertainment to millions of people across the globe and hence con-tribute significantly to the gross national happiness of the countries involved. In relation to tourism development, carnivals play a pivotal role in profiling destinations and provide a platform for managing percep-tions. Today, carnivals are celebrated annually in many countries across the globe and they are considered big business in countries such as Brazil, the United Kingdom, Nigeria and many others where they have become a tradition 2021-06-09T08:15:20Z 2021-06-09T08:15:20Z 2016 Book chapter https://doi.org/10.21832/9781845415532-012 https://www.degruyter.com/document/doi/10.21832/9781845415532-012/pdf http://hdl.handle.net/11408/4421 en Cultural Tourism in Southern Africa;Chapter 7: p. 86 open Walter de Gruyter GmbH
spellingShingle International carnivals
Njerekai, Cleophas
Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title_full Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title_fullStr Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title_full_unstemmed Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title_short Reflections on international carnivals as a destination recovery strategy: the case of Zimbabwe
title_sort reflections on international carnivals as a destination recovery strategy: the case of zimbabwe
topic International carnivals
url https://doi.org/10.21832/9781845415532-012
https://www.degruyter.com/document/doi/10.21832/9781845415532-012/pdf
http://hdl.handle.net/11408/4421
work_keys_str_mv AT njerekaicleophas reflectionsoninternationalcarnivalsasadestinationrecoverystrategythecaseofzimbabwe