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Electronic commerce benefits and adoption barriers in small and medium enterprises in Gweru, Zimbabwe

Electronic commerce benefits and adoption barriers in small and medium enterprises in Gweru, Zimbabwe

This paper reports on the findings of an exploratory survey research whose main purpose was to explore electronic commerce benefits and adoption barriers in small and medium enterprises (SMEs) in Gweru, Zimbabwe. Using an exploratory research design, a structured survey instrument was developed and...

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Bibliographic Details
Main Authors: Dube, Thulani, Chitura, Tofara, Runyowa, Langton
Format: Article
Language:English
Published: Journal of Internet Banking and Commerce 2021
Subjects:
Electronic commerce
Small and medium enterprises
Online Access:https://www.icommercecentral.com/peer-reviewed/electronic-commerce-benefits-and-adoption-barriers-in-small-and-medium-enterprises-in-gweru-zimbabwe-38340.html
http://hdl.handle.net/11408/4288
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https://www.icommercecentral.com/peer-reviewed/electronic-commerce-benefits-and-adoption-barriers-in-small-and-medium-enterprises-in-gweru-zimbabwe-38340.html
http://hdl.handle.net/11408/4288