An analysis of communication approaches used by SMES in Zimbabwe
Literature highlights the importance of communication in the formulation and implementation of strategies. The level of communication has been seen to positively correlate with the overall performance of organisations. Unfortunately the level of communication in SMEs in Zimbabwe has not received muc...
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Format: | Article |
Language: | English |
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European Centre for Research Training and Development
2016
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Online Access: | http://www.eajournals.org/wp-content/uploads/An-Analysis-of-Communication-Approaches-Used-by-SMEs-In-Zimbabwe.pdf http://hdl.handle.net/11408/1526 |
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