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221031b |||||||| |||| 00| 0 eng d |
| 020 |
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|a 9781775789499
|
| 040 |
|
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|b English
|c MSULIB
|e rda
|
| 050 |
0 |
0 |
|a HF5415 KOT
|
| 100 |
1 |
|
|a Kotler, Philip.
|e author
|
| 245 |
1 |
0 |
|a Principles of marketing. /
|c created by Phillip Kotler and Gary Armstrong.
|
| 250 |
|
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|a Second edition
|
| 264 |
|
1 |
|a New Delhi :
|b Prentice-Hall,
|c 2006.
|
| 300 |
|
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|a xv, 750 pages ;
|b illustrations,
|c 28 cm.
|
| 336 |
|
|
|2 rdacontent
|a text
|
| 337 |
|
|
|2 rdamedia
|a unmediated
|b n
|
| 338 |
|
|
|2 rdacarrier
|a volume
|b nc
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Marketing.
|
| 700 |
1 |
|
|a Armstrong, Gary.
|e author
|
| 908 |
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