Principles of marketing. /
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New Delhi :
Prentice-Hall,
2006.
|
| Edition: | Second edition |
| Subjects: | |
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MARC
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| 020 | |a 9781775789499 | ||
| 040 | |b English |c MSULIB |e rda | ||
| 050 | 0 | 0 | |a HF5415 KOT |
| 100 | 1 | |a Kotler, Philip. |e author | |
| 245 | 1 | 0 | |a Principles of marketing. / |c created by Phillip Kotler and Gary Armstrong. |
| 250 | |a Second edition | ||
| 264 | 1 | |a New Delhi : |b Prentice-Hall, |c 2006. | |
| 300 | |a xv, 750 pages ; |b illustrations, |c 28 cm. | ||
| 336 | |2 rdacontent |a text | ||
| 337 | |2 rdamedia |a unmediated |b n | ||
| 338 | |2 rdacarrier |a volume |b nc | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Armstrong, Gary. |e author | |
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