Retail strategy and growth- DCK Supermarket of Zimbabwe
This paper describes the rise of DCK Supermarket from humble beginnings in 2004 to a visible and active player on the Zimbabwe retail landscape now operating five grocery retail outlets and 3 wholesale outlets in Harare, Gweru, Kadoma and Sanyati. Case data was collected using a mixture of interv...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Midlands State University
2015
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/11408/693 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1779905626572324864 |
|---|---|
| author | Mlambo, Sephath |
| author_facet | Mlambo, Sephath |
| author_sort | Mlambo, Sephath |
| collection | DSpace |
| description | This paper describes the rise of DCK Supermarket from humble beginnings in 2004 to a
visible and active player on the Zimbabwe retail landscape now operating five grocery
retail outlets and 3 wholesale outlets in Harare, Gweru, Kadoma and Sanyati. Case data
was collected using a mixture of interviews, questionnaires, observation and documentary data. The paper examines issues of retail growth and strategy formulation in the context of a small or medium enterprise and using concepts from family business enterprises and also describes the critical decisions made by the founders to sustain growth. Key challenges include the development of the human resource base. |
| format | Article |
| id | ir-11408-693 |
| institution | My University |
| language | English |
| publishDate | 2015 |
| publisher | Midlands State University |
| record_format | dspace |
| spelling | ir-11408-6932022-06-27T13:49:06Z Retail strategy and growth- DCK Supermarket of Zimbabwe Mlambo, Sephath DCK Supermarket, retail strategy family firm. Small and Medium Enterprises [SMEs] This paper describes the rise of DCK Supermarket from humble beginnings in 2004 to a visible and active player on the Zimbabwe retail landscape now operating five grocery retail outlets and 3 wholesale outlets in Harare, Gweru, Kadoma and Sanyati. Case data was collected using a mixture of interviews, questionnaires, observation and documentary data. The paper examines issues of retail growth and strategy formulation in the context of a small or medium enterprise and using concepts from family business enterprises and also describes the critical decisions made by the founders to sustain growth. Key challenges include the development of the human resource base. 2015-10-02T12:53:19Z 2015-10-02T12:53:19Z 2014 Article 1815-9036 http://hdl.handle.net/11408/693 en The Dyke;Vol. 8, No. 3; p. 108-132 open Midlands State University |
| spellingShingle | DCK Supermarket, retail strategy family firm. Small and Medium Enterprises [SMEs] Mlambo, Sephath Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title | Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title_full | Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title_fullStr | Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title_full_unstemmed | Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title_short | Retail strategy and growth- DCK Supermarket of Zimbabwe |
| title_sort | retail strategy and growth- dck supermarket of zimbabwe |
| topic | DCK Supermarket, retail strategy family firm. Small and Medium Enterprises [SMEs] |
| url | http://hdl.handle.net/11408/693 |
| work_keys_str_mv | AT mlambosephath retailstrategyandgrowthdcksupermarketofzimbabwe |