Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.

With music being part of our everyday lives, audiences easily get attached to the musicians and have certain expectations from their favourite musicians. This study set out to investigate the perspectives of the audiences on Fungisai Zvakavapano-Mashavave’s mutating music identity. To achieve this o...

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Main Author: Tagwirei, Mercy
Language:English
Published: Midlands State University 2017
Subjects:
Online Access:http://hdl.handle.net/11408/2191
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author Tagwirei, Mercy
author_facet Tagwirei, Mercy
author_sort Tagwirei, Mercy
collection DSpace
description With music being part of our everyday lives, audiences easily get attached to the musicians and have certain expectations from their favourite musicians. This study set out to investigate the perspectives of the audiences on Fungisai Zvakavapano-Mashavave’s mutating music identity. To achieve this objective, the researcher focused on Facebook and WhatsApp comments on Fungisai’s switch of genres. Qualitative research approach was employed in this study as the researcher was seeking to unpack the various meanings behind these comments. Archival research and virtual ethnography were utilized to gather data, while Critical Discourse Analysis and Content Analysis were employed upon analysing data. Findings obtained pointed to Fungisai’s switch from gospel genre to ZimDanceHall genre as a taboo, the researcher also noticed traces of patriarchy through the audiences’ comments.
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publishDate 2017
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spelling ir-11408-21912022-06-27T13:49:05Z Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses. Tagwirei, Mercy Music identity WhatsApp and Facebook discourses. With music being part of our everyday lives, audiences easily get attached to the musicians and have certain expectations from their favourite musicians. This study set out to investigate the perspectives of the audiences on Fungisai Zvakavapano-Mashavave’s mutating music identity. To achieve this objective, the researcher focused on Facebook and WhatsApp comments on Fungisai’s switch of genres. Qualitative research approach was employed in this study as the researcher was seeking to unpack the various meanings behind these comments. Archival research and virtual ethnography were utilized to gather data, while Critical Discourse Analysis and Content Analysis were employed upon analysing data. Findings obtained pointed to Fungisai’s switch from gospel genre to ZimDanceHall genre as a taboo, the researcher also noticed traces of patriarchy through the audiences’ comments. 2017-06-23T10:16:54Z 2017-06-23T10:16:54Z 2016-11 http://hdl.handle.net/11408/2191 en open Midlands State University
spellingShingle Music identity
WhatsApp and Facebook discourses.
Tagwirei, Mercy
Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title_full Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title_fullStr Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title_full_unstemmed Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title_short Caricaturing Fungisai Zvakavapano-Mashavave’s mutating music identity. Case of WhatsApp and Facebook discourses.
title_sort caricaturing fungisai zvakavapano-mashavave’s mutating music identity. case of whatsapp and facebook discourses.
topic Music identity
WhatsApp and Facebook discourses.
url http://hdl.handle.net/11408/2191
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