Southern Africa’s Morphing into a MICE Tourism Space: Critical Insights for Institutional Investors
The chapter analyses the state of MICE tourism and available MICE investment opportunities in southern Africa. It examined challenges confronting southern Africa in its resolve to diversify the mono-cultural regional economy. The analysis was framed within the contingency management perspective. An...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | book part |
| Language: | English |
| Published: |
Springer, Cham
2022
|
| Subjects: | |
| Online Access: | https://cris.library.msu.ac.zw//handle/11408/5245 https://doi.org/10.1007/978-3-030-70171-0_4 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|