Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University

The chapter focused on quality assurance and marketing of library services and products at the Midlands State University (MSU). The chapter's main objective was to identify the quality assurance mechanisms at the MSU Library. The major findings of the research were; the MSU library was practisi...

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Main Author: Nyakurerwa, Austin Tonderai 
Format: Book chapter
Language:English
Published: Emerald Publishing Limited 2022
Subjects:
Online Access:https://doi.org/10.1108/978-1-80043-656-520201021
http://hdl.handle.net/11408/4919
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author Nyakurerwa, Austin Tonderai 
author_facet Nyakurerwa, Austin Tonderai 
author_sort Nyakurerwa, Austin Tonderai 
collection DSpace
description The chapter focused on quality assurance and marketing of library services and products at the Midlands State University (MSU). The chapter's main objective was to identify the quality assurance mechanisms at the MSU Library. The major findings of the research were; the MSU library was practising quality assurance, staff was trained on the latest trends in the profession, the collection was multidisciplinary and in different forms, and that there were Information Communication Technologies (ICTs) used in enhancing service provision. The researcher recommended that the library needed to continuously train librarians on issues to do with quality, improve the infrastructure, introduce Research Data Management to enhance the Research Support Services and improve on the Information Literacy Skills training programmes. The author identified some areas for further research and the major one was that there is need for clarification on the concept of the 4th Industrial Revolution.
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spelling ir-11408-49192022-06-28T10:34:21Z Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University Nyakurerwa, Austin Tonderai  Quality Assurance Midlands State University Marketing Policies Library Services and Products The chapter focused on quality assurance and marketing of library services and products at the Midlands State University (MSU). The chapter's main objective was to identify the quality assurance mechanisms at the MSU Library. The major findings of the research were; the MSU library was practising quality assurance, staff was trained on the latest trends in the profession, the collection was multidisciplinary and in different forms, and that there were Information Communication Technologies (ICTs) used in enhancing service provision. The researcher recommended that the library needed to continuously train librarians on issues to do with quality, improve the infrastructure, introduce Research Data Management to enhance the Research Support Services and improve on the Information Literacy Skills training programmes. The author identified some areas for further research and the major one was that there is need for clarification on the concept of the 4th Industrial Revolution. 2022-06-28T10:34:21Z 2022-06-28T10:34:21Z 2021 Book chapter Nyakurerwa, A.T. (2021), "Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University", Chigwada, J.P. and Nwaohiri, N.M. (Ed.) Examining the impact of industry 4.0 on academic libraries, Emerald Publishing Limited, Bingley, pp. 165-188. 978-1-80043-657-2 978-1-80043-656-5 https://doi.org/10.1108/978-1-80043-656-520201021 http://hdl.handle.net/11408/4919 en Chigwada, J.P. and Nwaohiri, N.M. (Ed.) Examining the impact of industry 4.0 on academic libraries;Section IV, Pages 165 -188 open Emerald Publishing Limited
spellingShingle Quality Assurance
Midlands State University
Marketing
Policies
Library Services and Products
Nyakurerwa, Austin Tonderai 
Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title_full Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title_fullStr Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title_full_unstemmed Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title_short Quality Assurance and Marketing of Library Services and Products: The Case of Midlands State University
title_sort quality assurance and marketing of library services and products: the case of midlands state university
topic Quality Assurance
Midlands State University
Marketing
Policies
Library Services and Products
url https://doi.org/10.1108/978-1-80043-656-520201021
http://hdl.handle.net/11408/4919
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